Join us to learn more about the exciting and unique opportunities utilities have to provide their customers with products and services while meeting program goals and deepening customer relations.
A growing number of utilities have launched or are considering online marketplaces aiming to engage customers effectively in an era of increasing online service offerings. Marketplaces offer customers a unique opportunity to purchase products or select services from their trusted energy advisor through a utility branded website. These marketplaces can be dynamic platforms that offer instant rebates, coupons, or promotional code-based discounts, while integrating with utility back end systems to verify customer program eligibility. In addition, the utility can introduce customers to new, innovative, and emerging products or services that customers won’t see in traditional retail outlets, and provide easy enrollment at the same time.